Posted by Cooper on Tuesday, September 20th, 2011
Thanks to Kurt at BMX Union for posting up a few photos of some of the product coming out in the coming weeks. Below you can see the Aesthetic bars, The fat seat, the Talladega sprocket and the Monument stem.

Posted by Cooper on Sunday, September 18th, 2011
DJ has been having some troubles with his knee the last couple of weeks from a crash he took at Slay the Rails but yesterday he came out for a roll and was getting his pop back on.

Posted by divisionbrand on Saturday, September 17th, 2011
Thanks to all those that came by the Sidewall Distribution booth & checked out our display. Here are a few photos thanks to the guys at Ride BMX.

Talladega Sprocket.

Monument Stem.

Formosa Forks.
Posted by Cooper on Friday, September 16th, 2011
We gave the Division Brand Tumblr a bit of a make over, we are posting all sorts of stuff on there on the reg, have a suss if you are on that Tumblr program.

Posted by Cooper on Thursday, September 15th, 2011
We will have a full range of products on display at this years Interbike, come past the Sidewall Distribution booth which is stand #26071 for a look.

Posted by Cooper on Wednesday, September 14th, 2011
DJ does some legit shit in this.
Posted by divisionbrand on Monday, September 12th, 2011
We launched our online store a few weeks ago now & it’s starting to gain momentum. You can find our soft goods there for purchase initially & will have our full range of hard goods down the track. If you’re looking for some of our soft goods that aren’t that readily available yet hit us up & we can get the goods sent to you no worries.

Posted by Cooper on Monday, September 12th, 2011
Daniel Johnson has been shooting photos and filming for a little bit now and it pretty much addicted to shooting timelapses, here is his first one that he shot in Melbourne. Besides the upload quality it’s pretty good.
Posted by Cooper on Friday, September 9th, 2011
We have a giveaway going on in-conjunction with Focalpoint where you can win some gear. Here is the deal….
Check the two photos below, the top one is the original shot of DJ shooting the bars over the famous IMAX ledge in Melbourne which is now capped again by the way. Anyway, we have made some alterations to the bottom image and we want you to point them out to us. There are a total of five differences, most of which are pretty obvious so once you have worked them out email cooper@focalpointbmx.com with your five answers and two correct entries picked at random will win the following…
2 Division brand t-shirts, a beanie and a bunch of stickers. Oh and make sure you LIKE the Division Brand facebook page and the FP page as that might help your chances of winning. you have until Tuesday the 20th of September to get your entries in.
Note: Sorry this one is for Australian residents only but we are working on some overseas giveaways aswell.


Posted by Cooper on Wednesday, September 7th, 2011
Shout out to anyone who has posted up the web videos or anything else about the brand. We really appreciate the love from such an early stage. Extra thanks to the crew at Sparks For Your Life who seemed to be really into it all.
